Purpose

California has the largest wine industry in the U.S. and is well-known for producing premium wines including numerous award winning world-class wines.

"I am not surprised that California wines become the most favored foreign wines in China if business exchanges and consumer education are pursued persistently."

-Tim Hanni, director of CCWCE

CCWCE will help California wineries wanting to know more about the wine market in China.

Provide essential information for participating wineries interested in entering the Chinese market.
Conduct promotional events in China for participating wineries to meet with Chinese importers, distributors and consumers.

Cal-China Wine Cultural Exchange (CCWCE) is a non-profit organization dedicated to promote wine educational and cultural programs for the Californian and Chinese wine industries. It promotes friendship and understanding by developing programs that benefit the wine industries and wine consumers in both countries.

Our Mission

Founded: 2014

Headquarters: Napa, CA

Directors: 4

Areas of expertise:
Wine education, wine trade, tourism, etc.